The Philippine Daily Inquirer, in partnership with Ovialand Inc. and Dexterton Corporation, hosted the latest edition of Inquirer Talks entitled “Mid-Market is the Real Market” on September 28, 2024, at Dexterton’s state-of-the-art showroom in Bonifacio Global City.


This exclusive event brought together industry experts and interested audiences to explore the growing opportunities within the middle-market segment. Focusing on emerging trends and strategies, the session highlighted the importance of understanding the unique needs and dynamics of the middle market in today’s real estate landscape.


Attendees—comprising real estate professionals and key industry players—had the opportunity to participate in insightful discussions and interact with experts who offered valuable perspectives on how to thrive in the mid-market space.


The event began with registration arranged by Ovialand followed by a welcome message by President Pammy Olivares-Vital, who was introduced to the stage by Inquirer Property Editor Tek Samaniego, the event host who set the tone for the day’s discussions.


Keynote speakers included Andoy Beltran, Business Development and Market Vice President and Head of FIRSTMETROSEC;, Sheila Lobien, CEO of Lobien Realty Group, Inc;, and Miguel Naval, Country Manager of RE/MAX Philippines. They each offered valuable insights into the trends and opportunities in the mid-market segment.


Later, event speakers participated in a panel discussion that delved into the specifics of mid-market real estate development and its future potential. The session allowed the seventy guests in attendance to ask questions and gain valuable knowledge to stay ahead in a highly competitive property landscape.


The forum also featured a presentation from Maan Rabonza, VP of Sales and Business Development at Dexterton Corporation, who spoke about the company’s dedication to providing the Philippines with innovative solutions and design strategies through thoughtful curations of world class home and office products.


Her speech paved the way for the short tour of Dexterton Corporation’s three-storey showroom building in BGC which houses world-renowned luxury home brands. As the event wrapped up, attendees left with fresh insights into the middle market’s promising growth trajectory, as well as a deeper appreciation for Dexterton’s role in shaping the future of luxury living and design in the Philippines.